Tag: Marketing Talk

Are you using your customers to promote your business?

Customer testimonials are great for business. Not only do they give credibility to...

The power of building an online tribe for your business

With the continuous evolution of technology and the influential power online interaction...

Evaluating PR efforts for enhanced impact

As a public relations practitioner, do you commit resources to evaluating your campaigns...

How data privacy debate will shift in 2020

Data privacy and protection are likely to be high on the agenda for 2020 in the wake...

The most powerful marketing words your small business should be using

What are Power Words? Power words are words used by smart marketers and copywriters...

How to build a successful brand awareness strategy

In order for a small business to thrive in this day of large corporate organisations,...

Break the internet, not your personal brand

What happens on the internet, stays on the internet, and this is not a good thing....

Why client-agency relationships matter

The other day, I was attending the briefing of a highly sought-after account. It's...

Traditional vs digital PR: the evolving role

Traditional PR v digital PR? That's the question on many marketers’ lips. Public...

Being a marketer in a post-analytics world

The demand for custom content and instant response in digital marketing is booming....