Tag: Marketers

Ozekhome cautions marketers against risk of losing relevance by chasing trends without authenticity

By Felicia Nwosu Franklin Ozekhome, a seasoned strategist and co-founder of Maskvrade...

Marketers to focus on social Media Ads, AI in 2025 as Cookie concerns wane -Report

By Felicia Nwosu Marketers are setting their sights on social media advertising...

Marketers prepare for 2025 with steady budgets amidst rising confidence

By Felicia  Nwosu As the global economy continues to influence strategic decisions,...

AI’s potential to revolutionize marketing puts all our jobs at risk- Marketers

By Zion Rufus As new applications of Artificial Intelligence(AI) have the potential...

Don’t let negative comments define your brand’s positive impact- Marketers

By Zion Rufus Some marketing professionals have advised marketers and public relations...

Advertisers explore comprehensive data strategies amidst privacy timeline shift

By Zion Rufus Coming against the backdrop of Google’s announcement to yet again...

iOS updates strengthen barriers to digital advertising, email marketing

By Zion Rufus Major tech companies like Google and Apple have been making privacy-related...

Reckitt, Unilever, AB InBev to lead WFA global marketers’ forum

The World Federation of Advertisers (WFA) has launched three new forums to provide...

WFA set to hold Global Marketer Week 2021, unveils speaker line up

  World Federation of Advertisers (WFA) has unveiled the date and speakers...

Experiential marketers disagree over Q1 performance

…projects growth in Q2 Experiential marketers under the aegis of the Experiential...

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