Mark Zuckerberg

Digital PR Summit calls for influence built on values, not virality

Nigeria digital public relations summit has championed for a  purposeful and strategic...

Xpark360 advertising agency in Nigeria takes global stage with PremiumTrust campaign on World’s largest billboard

Lagos just got louder, and it is not from the usual traffic or street vendors. This...

Agencies face new creative challenges to boost brand awareness – PMI Survey

A recent survey has shown that about 97% of agencies face mounting pressure to deliver...

How real-life experiences are giving brands human voice

Brands are currently leveraging real-life experiences to gain human voice by hitting...

WhatsApp ends Ad-free messaging, launches Ads in updates tab

WhatsApp will now feature ads and new monetisation tools as Meta moves to unlock...

Meta aims for Full AI Ad automation by 2026

Digital advertising is on the cusp of a transformative shift, as Meta, the parent...

Meta releases Meta AI as an independent app featuring a social discovery feed

Meta on Tuesday (April 29) released its AI assistant, Meta AI, as an independent...

Cambridge Analytica: D.C. Sues Zuckerberg for complicity

District of Columbia has sued Mark Zuckerberg, Meta Platforms Inc.'s Chief Executive...

The leverageable factors of BIG Tech

By Ndubuisi Ekekwe “When Google bought YouTube, they could compete against the...

Coca-Cola suspends social media advertising despite Facebook changes

Coca-Cola will suspend advertising on social media globally for at least 30 days,...