Tag: Machine Learning

AI’s potential to revolutionize marketing puts all our jobs at risk- Marketers

By Zion Rufus As new applications of Artificial Intelligence(AI) have the potential...

AI should be used to augment human creativity, not replace it

"It's easy for AI to come up with something novel just randomly. But it's very hard...

Building Brand Equity with Integral Ad Science

All marketers want their brands to be safe. That’s a given. Now the next level...

Can AI overtake strategy?

A recent Fortune article noted that U.S. workers are increasingly worried about the...