Tag: Heineken

Why Heineken emerged MARKETING EDGE Premium Lager Beer of the Decade

By Tunde Animasaun Yes! The jury is out!! Heineken has emerged winner of MARKETING...

Sports marketing: Tool for connecting with consumers’ passion-points 

By Felicia Nwosu In recent times, round the globe, soccer has become the golden...

Heineken thrills fans with exciting UCL final experience in Abuja

In commemoration of the UEFA Champions League final, Heineken, official sponsors...

Heineken celebrates Sustainable Fashion with Lagos Fashion Week, “Woven Threads II”

It’s over! The Heineken Lagos Fashion Week - Woven Threads II ended with the most...

Heineken explores First-Party Data options against cookieless future

  Heineken, one of the world’s largest brewers is working towards future-proofing...

Heineken targets carbon neutrality for full value chain

  Heineken has announced its goals to become a carbon neutral operation by...

‘Never Watching Alone’: Shock results in UCL quarter-finals first leg as Heineken unveils new merchandise

The first leg of the UEFA Champions League Quarter-Finals got off to an entertaining...

Heineken launches ‘You’re Never Watching Alone’ campaign

Heineken, proud sponsor of the world’s most prestigious club competition, the UEFA...

Heineken to replace Debroux as CFO

Heineken, the world’s second-largest beer maker says Laurence Debroux will step...

Cult Brands: How to build them

 They are like a trophy wife or husband - every brand manager’s dream come through....