Tag: digital

8 key things that shape 2017 LAIF Awards

By Daniel Eteghe The impact of the 2017 Lagos Advertising Ideas Festival, LAIF...

7even Interactive underscores rising profile with LAIF win

7even Interactive emerged one of the big winners at the recently concluded Lagos...

6 Ways SMEs can use Digital and Traditional Media for Brand Building – Malize

The importance of Small and Medium-sized Enterprises (SMEs) cannot be overemphasized...

Equity Assurance goes digital, Launches Mobile (USSD) Insurance

Equity Assurance Plc., a member of SUNU Group, has launched an innovative mobile Unstructured...

Steve Babaeko urges SMEs to embrace digital, branding in quest for growth

The CEO, X3M Ideas, Steve Babaeko has urged Small and Medium-Sized Enterprises (SMEs)...

TV tops Global ad spend with $141.8bn in 2016

Despite the rise of digital technology in advertising, Television topped global advertising...

Ethiopian Airlines goes fully digital

The largest airline in Africa, Ethiopian Airlines Group, has fully digitalized all...

UK advertising spending records 1.3% growth in Q1 2017

UK advertising expenditure grew 1.3% year-on-year in Q1 2017 to reach £5,318m -...

Using Digital to Reconstruct your Clients’ Brands in the Connected Era

By Chinedu Abili-Mordi Globally, our landscape has experienced a seismic quake that...

Google Announces YouTube TV

YouTube executive team has announced its long-awaited live TV service in a press...