Tag: digital

Two steps to create standout digital signage content

So you've installed a digital signage network across your business and you're putting...

We aim to tackle the digital challenge through capacity building, says Odigbo

President of the Association of Advertising Agencies of Nigeria (AAAN), Ikechi Odigbo,...

Avoid disruption, reach ‘techquilibrium’ in any industry

The opening keynote of Gartner Symposium 2019 was a comprehensive session on 'winning...

How to move past vanity metrics and measure what matters

Marketing teams everywhere feel the pressure to show that they are contributing to...

5 Storytelling trends marketing leaders should know about

From video to VR, social media and beyond, there is a host of mediums through which...

PR lacks personal touch in the digital age –Experts

Experts in Nigeria’s Integrated Marketing Communications industry have decried...

How Google is rewriting the rules of ad auctions

Publishers evaluate their ad tech ecosystems as the internet giant creates a ‘unified’...

X3M Ideas projects growth for Nigeria advertising

Nigeria advertising industry is careering on a steady path of progress and may soon...

PHD Nigeria emerges winner at Global PR Initiative Competition

One of Nigeria’s leading media buying agencies, PHD Nigeria has emerged as the...

We’ve Built Digital Technology That Enable Us Deliver Seamless and Affordable Services to Our Customers  – Ecobank MD

 The Managing Director of Ecobank Nigeria, Mr Patrick Akinwuntan has asserted that...