Tag: digital

MTN MoMo records 42million users, tops $61billion

MTN Nigeria said about 42 million people are regularly transacting on its Mobile...

Digital and TV advertising: The lift is real

By Delia van Staden, Shaun Frazao and Merissa Himraj With the evolution of consumer...

FirstBank, Google partner to empower digital entrepreneurs

First Bank Nigeria Limited, Nigeria’s foremost bank is about to further deepen...

GAGE Awards’ 2nd edition set to call for nominations

In a few days, the Nigerian Internet space will get frenzy with the 2nd edition of...

Africa’s Internet economy to hit $180 billion by 2025

A search engine and internet-related services provider Google, and the International...

MARKETING EDGE partners Eko Innovation Centre to deepen digital innovation in Lagos

Nigeria’s foremost marketing publication, MARKETING EDGE, is partnering the organisers...

Why DTC marketers should level up their variable game

Digitally native direct-to-consumer brands thrived in large part thanks to the audience...

COVID-19 is testing the intangible bonds of trust that make advertising ecosystem work

Complexity is built into the fabric of digital advertising and, in my view, the stunning...

Why brands should retool their pre-pandemic digital strategy

Brand in Focus The global Covid-19 pandemic has ushered in a new reality and businesses...

FITC partners FINTECH Nigeria to host programme on FinTech ecosystem

In a continuous and proven stride to lead proactive transformation and business growth...