Tag: digital

Big brother Naija as prime engagement platform

By Abimbola Mohammed  From the inspection of the African most popular reality...

ADVAN maintains position on ad law, defends absence at Conference

By Oghale Mafuru The Advertisers Association of Nigeria, ADVAN has maintained...

Nimbus Media kicks off Aid Project, calls for entry

By Oghale Mafuru Nimbus Media, a leading digital Out-Of-Home (OOH) advertising...

New sites video ad revenue and better user experience are real – Ovsianychenko Artem CEO of Vidverto.io

In this interview with Ovsianychenko Artem, the of CEO of Vidverto.io explains how...

ARCON mandate on social media misconstrued – Fadolapo

By Oghale Mafuru Dr. Olalekan Fadolapo, Director General, Advertising Regulatory...

Admen advocate technology for low budget, effective campaigns

By Felicia Nwosu The transformative impact of technology being witnessed globally...

‘Japa’ syndrome hits IMC industry

By Felicia Nwosu In the late 60s, 70s up till the early 80s, Nigeria was a destination...

Experts task IMC practitioners on tech at MARKETING EDGE Summit 2022

Marketing communication experts who featured as Guest Speakers and panelists at the...

Technological disruption dominates conversation at MARKETING EDGE Summit

By Oghale Mafuru As the world continues to evolve rapidly, occasioned by new tech...

No industry where digital cannot be transformational tool – Adedeji

By Zion Rufus Aided by advancement in technology which has a  profound effect...