The atmosphere at the MarkHack 4.0 series was electric, alive with anticipation as...
In a world increasingly defined by algorithms and automated interactions, a paradox...
For decades, Philip Kotler’s 4Ps of Marketing- Product, Price, Place, and Promotion...
So, we’ve all been there, correct? You casually mention needing new running shoes,...
Skype was once the uncontested monarch of online voice and video chats, with its...
In Nigeria’s lively and busy economy, where every naira matters and value is continuously...
Google’s recent announcement at the Interactive Advertising Bureau’s NewFronts...
By Oluwaseyi Lawal As digital marketing continues to be a driving force for businesses...
By Joseph Ekeng In a shift towards harnessing the potential of the burgeoning...
By Oluwaseyi Lawal In the realm of various marketing approaches, influencer marketing...