Tag: Creativity

ARCON mandate on social media misconstrued – Fadolapo

By Oghale Mafuru Dr. Olalekan Fadolapo, Director General, Advertising Regulatory...

Survival of Nigeria’s ad industry now depends on creativity

By Zion Rufus There is now an urgent need for agencies in Nigeria’s  marketing...

‘Japa’ syndrome hits IMC industry

By Felicia Nwosu In the late 60s, 70s up till the early 80s, Nigeria was a destination...

ARCON commits to industry reforms despite reactions

By Oghale Mafuru Against the backdrop of the series of reactions following the...

Technological disruption dominates conversation at MARKETING EDGE Summit

By Oghale Mafuru As the world continues to evolve rapidly, occasioned by new tech...

All marketing is experiential- Adefila

By Zion Rufus Every marketing activity and especially, marketing communications...

Throwback Thursday: Nostalgic cartoons of old (2)

By Abimbola Mohammed If you watch some of these cartoons in this list then you...

Wendy Clark set to leave Dentsu Global as World CEO

Wendy Clark is expected to step down from the role of Dentsu International’s Global...

Throwback Thursday: Nostalgic cartoons of old

By Abimbola Mohammed If you watch some of these cartoons in this list then you...

5G: Ericsson, Google display network slices on single device

Ericsson and Google continue to push the envelope on network slicing, bringing the...