Tag: Coca-cola

MARKETING EDGE Awards: La Casera, Coca-Cola, Amber join list of sponsors

By Felicia Nwosu As the date of the much expected MARKETING EDGE Stakeholders...

Covid-19 Delta Variant: Impact of third wave on businesses

By Oghale Mafuru Nigeria is currently battling with a new variant of COVID-19...

Brands must have terms of engagement for product placements – Sunkanmi Ogunniyi

By Felicia Nwosu Sunkanmi Ogunniyi, Associate Group Head, Business Innovation...

MARKETING EDGE on TV hosts Gbolahan Sanni this Wednesday on TVC DSTV Channel 418 @12:30PM

By Oghale Mafuru MARKETING EDGE ON TV, a leading marketing and advertising TV...

Sports marketing: Tool for connecting with consumers’ passion-points 

By Felicia Nwosu In recent times, round the globe, soccer has become the golden...

Coca-Cola ramps up ad spend with minority-owned media companies

Coca-Cola has announced plans to double its advertising spend with minority-owned...

Cristiano Ronaldo’s gesture costs Coca-Cola $4billion market value

Cristiano Ronaldo's gesture towards Coca-Cola during Portugal vs Hungary press conference...

Coca-Cola is distinctively positioned to stay ahead of competition – Gbolahan Sanni

Coca-Cola Nigeria is an equitable and resilient brand whose futuristic goal-oriented...

Coca-Cola@135: A mega brand and its iconic campaigns

By Kasim Bakare Though beverage giant, Coca Cola may not have celebrated its 135th...

MARKETING EDGE on TV hosts Gbolahan Sanni this Wednesday on TVC DStv Channel 418

MARKETING EDGE ON TV, a leading marketing and advertising TV programme, will this...