Tag: Campaign

AB InBev rolls out global campaign to create a better world

As the global community hurts over racial inequality and social justice that sparked...

FG intensifies campaign to deliver Ngozi Okonjo-Iweala’s candidacy for WTO DG

Even among top guns in the Fortune Global 500, having a compelling personal brand...

Okonjo-Iweala kicks off global campaign for WTO top job

Dr. Ngozi Okonjo-Iweala has kicked off a global campaign to drive home her candidacy...

How Coca-Cola is engaging its Nigerian EPL fans with ‘Banter Better’ campaign

Deployed to gain a sizeable chunk of mindshare among Nigerian football fans, Coca-Cola...

Why brands intensify awareness campaigns for festive season’s sales

Financial brands appear to be gaining the upper hand as brands and products in the...

Pepsi launches December consumer campaign

Flagship soft drinks beverage brand, Pepsi on the stable of Seven Up Bottling Company,...

How do you make advertising a creative experience?

Connected advertising experiences are the holy grail for marketer and consumer alike,...

Coca-Cola dramatises memories of the adventures of giant tongues

Coca-Cola wants its customers to think back to the moments and memories they associate...

WhatsApp played a big role in the Nigerian election. Not all of it was bad

There is growing concern about the potential for the message and media sharing platform,...

Dangote introduces new campaign on CNN, set to tell the Group’s story

A new branded content campaign on CNN TV, digital and social media platforms, showcases...