Cadbury

Nitro 121 sparks creativity in Schools with “Fuelling Future Creatives” CSR drive

To flag off its 20th anniversary celebrations, Nitro 121 took a creative drive outside...

Anietie Udoh Joins Jury Panel of 2025 Effie Awards South Africa

Anietie Udoh, renowned Nigerian marketing strategist, has joined the jury panel for...

Unilever set to acquire Dr. Squatch a fast-growing men’s grooming brand

Unilever plans to acquire Dr. Squatch, a men’s personal care company based in the...

Why strategic communication is the next vanguard — Ogunwumi

Taiwo Ogunwumi, the Chief Executive Officer of Brooks and Blake, has submitted that,...

Celebrating a legacy in motion, Segun Ogunleye, the man who breathes life into brands

Today is not just the anniversary of a birth. It is the celebration of a spirit,...

Aruleba joins Rite Foods as Head of Marketing

Rite Foods Ltd. has appointed Olumide Aruleba as Head of Marketing and will be in...

Legacy companies still blazing trails

By Felicia Nwosu Doing business in Nigeria, is daily, becoming a herculean task....

Cadbury launches Creme Egg beer by Goose Island brewery

Cadbury has partnered with Goose Island brewery UK, for a new Creme Egg beer. The...

Ogilvy SA among Cannes Top 5 most creative agencies of the decade

Ogilvy Johannesburg has ranked third in the Cannes Lions Middle East and Africa Agency...

Has marketing lost its bottle?

From short-termism and risk aversion to misguidedly exploiting an oversupplied agency...