Tag: Brands

Keeping the tradition of winning with Nigeria

Historically, a Radler is a Bavarian beer mixed drink which consists of half German...

Oyeyemi advises brands on int’nal expansion

By Oghale Mafuru As indigenous brands continue to aspire to global preeminence...

Exxon posts record-breaking $18b Q2 profit

Exxon Mobil Corp has declared its biggest quarterly profit today y reporting a second-quarter...

Experts weigh in on emotional engagement in B2B storytelling

By Zion Rufus The ability of a brand to incorporate emotional appeal into its...

Experts dispel fears of PSBs’ threat to Banks

By Oghale Mafuru As the financial sector continues to democratise its services...

Throwback Thursday: Evergreen TV soaps of the 60s, 70s, 80s (II)

(continued from last week) By Abimbola Mohammed If you grew up in the 80s,...

Nene Obichie to Head Showmax’s Sales/Marketing

By Oghale Mafuru Fast-growing Marketing and Communications professional, Nene...

Legacy companies still blazing trails

By Felicia Nwosu Doing business in Nigeria, is daily, becoming a herculean task....

Unilever reports 8.1% half year sales growth

Unilever has announced an 8.1 percent growth rate in the first half of 2022. The...

Shrink-inflation: Consumers exhibit guilty brands

By Felicia Nwosu For quite some time, consumers across the markets nationwide...