Tag: Brands

Nissan plans to unveil two new concepts in China

By Ibidunni Banjoko In a bid to support Nissan's global plan, Nissan is planning...

Supercars appoints Tribal DDB to Drive Fan Experience

By Abimbola Mohammed Supercars also known as exotic cars has today appointed DDB...

Tussle as mobile-banking, conventional banks jostle for wallet share

By Felicia Nwosu The popular saying, ‘Necessity is the mother of invention’...

Ideas Origin Media CEO gets inducted into ARCON 

By Oghale Mafuru  As part of strategic initiatives to improve service offerings...

Marketers bemoan economic impact on ad spend

By Oghale Mafuru Amid global economic crisis and worsen inflationary pressures in...

Marketing is foundation for industry growth says NIMN President

By Oghale Mafuru  The President of the National Institute of Marketing of Nigeria...

Agu charges professionals on adoption of new technology innovations

By Oghale Mafuru Following the massive disruption caused by technological advancement...

Expertise in problem-solving will impact advertising spend – Mbanefo

By Oghale Mafuru As clients continue to seek ways to optimize limited advertising...

Employ contingency planning strategy to thrive amid change, Raab

By Felicia Nwosu Against the back drop that tomorrow comes with many unexpected...

Embrace change and agility to navigate economic headwinds- Apatira

By Oghale Mafuru Following the rapid advances in technological innovation as well...