Tag: Branding

Inside Nigeria’s booming skit-making industry

By Joseph Ekeng In the bustling streets of Nigeria, a new form of entertainment...

A deep dive into Hennessy’s ‘Made for More’ campaign

By Seun Johnson The recently launched campaign by Hennessy with the theme:...

MARKETING EDGE on TV hosts Obatunde tomorrow

By Felicia Nwosu This week’s Industry Conversation Segment of MARKETING...

2024 Cannes: Dentsu Nigeria triumphs at Pitchers’ Young Lions Awards

… As Dentsu Creative, Dentsu Agyle, Dentsu OOH, Dentsu Performance Win Design,...

AI creates value in marketing communication – Adediran

By Ibidunni Banjoko Emmanuel Adediran, Business Unit Director at Plus Acuity,...

Embrace AI to enhance customer experience, Okorie tasks marketers

By Felicia Nwosu To remain competitive and adapt to ever-changing needs of customers,...

Canal+ makes firm offer to buy rest of MultiChoice

By Joseph Ekeng French media conglomerate Vivendi's Canal+ has made a...

Mojisola joins Boucles Africa as chief engagement & experience officer

By Oluwaseyi Lawal Mojisola "Noora" Saka is set to resume a new position...

Oluwasoromidayo George appointed as chairman of Water Mandate Council

By Oluwaseyi Lawal The Director of Corporate Affairs and Sustainability of Coca-Cola...

FAAN’s new Chief Executive approaches task with Midas Touch

By Seun Johnson For Mrs. Olubunmi Oluwaseun Kuku, the journey to the helm...