Tag: Branding

Nigeria’s pharmaceutical imports plummet by 63% over two-year span

By Joseph Ekeng In a significant blow to Nigeria's healthcare system,...

NVIDIA shares soar amidst AI boom, lift bets

By Felicia Nwosu Nvidia, the leading chips company, is one of the top...

Challenges await Tijani’s assumption of Minister of Communications, Innovation & Digital Economy

By Joseph Ekeng In the realm of modern development, Information and...

TikTok adds new feature for advertisers to reach their audience

By Ibidunni Banjoko TikTok has added a new feature in its Ads Manager...

How Aquafina uses “Padi of Life” campaign to connect with consumers’ emotions

By Oluwaseyi Lawal The Nigerian table water industry attained a value of $1.15...

Experts harp on need to leverage technology for precise audience target

By Felicia Nwosu It was a moment of unraveling the dynamics of the shifting...

Nigerian Marketing Awards announces 2nd edition, opens entries

By Ralph Tathagata The second edition of Nigerian Marketing Awards has been announced...

McCann Worldgroup taps Havas CEO as new global president

By Ibidunni Banjoko McCann Worldgroup has appointed industry veteran Stephanie Nerlich...

Harness technology to foster innovation, drive creativity in marketing – Okusaga

By Kingsley Odii Bolaji Okusaga, Managing Director of Market Engine and a tech savvy...

Art of Technology Lagos 5.0 returns for 5th edition

The pinnacle of technological innovation and thought leadership, Art of Technology...

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