Tag: Branding

Toyota Motor debuts 2025 new model

By Felicia Nwosu In a bid to stay ahead of trends, Toyota Motor, North America,...

Lagos State’s $100m Film City set to elevate Nigeria’s film industry

By Joseph Ekeng In a move that promises to reshape Nigeria’s cinematic...

Experts advocate advertising trends that can’t be ignored in 2024

By Abimbola Mohammed Industry experts have offered insights into the advertising...

Lagos partners with Red Bull to portray the megacity splendor

By Ralph Tathagata In a project designed to showcase the beauty of a megacity, the...

How Nigerian brands are introducing economy packs to lessen hardship

By Oluwaseyi Lawal In a classic Bottom of the Pyramid (BOP) fashion, amid...

Ogilvy PR appoints Buchanan as Global, EMEA President

By Ibidunni Banjoko  Ogilvy PR, a prominent global communications agency, has...

Airtel Nigeria visits LUTH, renews CSR commitment

By Kingsley Odii Inspired by the commitment to its Corporate Social Responsibility...

Nike appoints new CMO, reshuffles top executives

By Abimbola Mohammed  In a bid to continue to build on its strong momentum and...

NBS puts Nigeria’s inflation rise at 27.33%

By Felicia Nwosu In response to the impact of the high cost of living among the...

Versuni taps Hill & Knowlton as global corporate communications agency

By Ibidunni Banjoko  Versuni, the entity behind renowned domestic appliance brands...