brand

Throwback Thursday: Snacks that evoke childhood memories

By Abimbola Mohammed Childhood means creating a lot of memories, fun, games, school...

Diageo acquires Vivanda

By Abimbola Mohammed Diageo announced that it has acquired Vivanda, owner of the...

Airtel launches Smartcash to drive financial inclusion

By Oghale Mafuru As part of efforts to consolidate initiatives to enhance financial...

Throwback Thursday: Carbonated soft drinks with nostalgic commercials  

By Abimbola Mohammed While the 70s, 80s, and 90s are long gone, the memories remain....

Legacy beverage brands with huge market presence

By Felicia Nwosu Over the years, some brands have demonstrated that truly, the...

GM Marketing attributes 2Sure success to disruptive marketing

By Oghale Mafuru Following the incredible success of the 2Sure brand since it...

Five Most Emotional Father’s Day Ad

By Elizabeth Olagunju Undoubtedly, father's and all father figures are to be shown...

Nestle Nigeria kicks off 4th phase of empowerment scheme

By Oghale Mafuru In line with the mandate to empower rural women across Nigeria,...

Sweden, Germany, others lead Cannes Lions Festival day two winners

Cannes Lions announced its second day of winners in a live Awards Show in Cannes,...

MARKETING EDGE on TV hosts Uwubanmwen this Wednesday

By Oghale Mafuru Leading brand-centric, advertising, and marketing television...