Tag: brand

PepsiCo to launch 100 Tesla Semis in 2023

To cut its environmental impact, PepsiCo, the global soda maker, said it is set to...

MARKETING EDGE on TV hosts Ganiyu tomorrow

By Oghale Mafuru MARKETING EDGE on TV, the foremost and leading brand-centric,...

OMD wins Burberry’s global media account

By Abimbola Mohammed OMD, one of the world’s leading media planning and buying...

TFC honours MARKETING EDGE with Appreciation Award

By Felicia Nwosu The year 2022 no doubt is ending on a happy and celebratory mood...

Nestlé appoints Toka as Category Development Manager

By Felicia Nwosu World’s largest food and beverage company, Nestle Nigeria, has...

Adoption of technology will automate media buying – Adelusi

By Abimbola Mohammed Femi Adelusi, President, Media Independent Practitioners Association...

ARCON urges compliance on online content creators

By Oghale Mafuru Against the backdrop of continued exposure of unverified marketing...

Throwback Thursday: Vintage school stationery

By Abimbola Mohammed In those days, the ritual of shopping for school was enjoyed...

Oyeyemi decries lack of capacity building in industry

By Felicia Nwosu Kolawole Oyeyemi, Chief Executive Officer and Managing...

Experts task practitioners on consumer-centric strategy for growth

By Abimbola Mohammed Experts in Nigeria's marketing communication industry have...