Brand news

Edelman Africa launches Regional Advisory to support global institution growth in Africa

Edelman Africa launched its Regional Advisory (ERA) team, comprised of senior industry...

If sports is the next frontier, PR should be its compass- Nkechi Obi

Nkechi Obi, Chairperson of the Nigeria Women’s Football League (NWFL), has called...

Tolu Adedeji reignites industry conversation on who really owns brand in company

The long-standing question of brand ownership within organizations is once again...

‎Meta’s $220M fine reinforces FCCPC’s importance in consumer protection

‎It's no longer news that Meta Platforms, the parent company of WhatsApp, Facebook,...

GDM @ 15: Reinventing the future through strategic transformation and thought leadership

As GDM Consults marks its 15th anniversary, the company’s trajectory reflects a...

Sport marketing to take center stage at NIPR monthly clinic lecture

The Nigerian Institute of Public Relations (NIPR) Lagos Chapter will host Nkechi...

WPP set to rebrand GroupM to ‘WPP Media’ amid AI-Driven Overhaul

WPP, the global advertising and communications giant, is set to rebrand its media...

Google unveils AI Max for search campaigns, promises enhanced performance

Google has announced a significant upgrade to its search advertising platform with...

Wema Bank: An 80-year chronicle of grit, growth, groundbreaking service

Wema Bank’s 80-year journey  over the years has gone beyond a corporate milestone,...

MARKETING EDGE ONTV to host Patrick Gomes this Wednesday

MARKETING EDGE ONTV will host Patrick Gomes, the Chief Executive Officer of digitXplus...