Brand news

Mediacraft Associates, delivering results that are evident, measurable and consistent for all clients at all times

Mediacraft Associates is a full-service Public Relations and Integrated Brand Communications...

Search is shifting: what happens when GEO eats SEO?

Back in the day, the only way to succeed on the internet was to ensure your site...

Maximedia Global Communications Ltd: Rewriting the Rules of Media Engagement

Maximedia is a top-tier Nigerian media agency that is leading a quiet revolution...

SO&U – Creativity that works, impact that lasts

For over three decades, SO&U has been a name synonymous with creative brilliance,...

How strategic partnerships are redefining, powering next generation of business giants.

Today, strategic partnerships are redefining, powering next generation of business...

Offline connection in an online world: parenting teens beyond the feed

In today’s algorithm-driven world, parenting teenagers has progressed well beyond...

AI is teaching us to shop like humans

For years, internet purchasing has been a one-way communication. We typed, and it...

Why data culture is the new superpower for modern marketing

In today's world, where success measures and AI drive everything, marketing isn't...

Simplicity wins: how effortless, personal, and smart experiences build brand love

In a world full of digital choices and noise, customers dislike complicated experiences....

WPP’s Chris Wade steps down, Michael Frohlich named successor

Chris Wade, Director of Communications and Corporate Affairs at WPP, has officially...