Tag: Advertising

Ogilvy earns top honour at D&AD awards with “Courage is Beautiful” for Dove

D&AD, the worldwide non-profit organisation that celebrates creative excellence...

Redefining client-agency relationship via mutual trust, goodwill

By Felicia Nwosu In recent years, the agency-client relationship has morphed, and...

Dentsu International Appoints Global Presidents of Carat and Dentsu X

Dentsu International has announced two new senior leadership appointments across...

O2 Academy to hold its Business Masterclass series with Agbons Igiewe

By Abimbola Mohammed 02 Academy, a brand & marketing communications creative...

APCON collaborates with NCC to hold a webinar

By Ibidunni Banjoko The Advertising Practitioners Council of Nigeria (APCON) is...

LinkedIn rolls out new features for content boosting, event ads

LinkedIn has rolled out new features and tools aimed at helping marketers target...

News Analysis: Why brands should ensure cultural sensitivity in advertising campaigns

By Zion Rufus Today, the global economy has forced brands to adapt their marketing...

Omnicom taps Chris Foster to run its PR group

Omnicom Group Inc. has announced the appointment of Chris Foster as CEO of Omnicom...

We must collaborate to grow our market – Kelechi Nwosu

By Kasim Bakare MD/CEO TBWA/Concept, Kelechi Nwosu has charged stakeholders in the...

Lanre Adisa hosts two industry amazons on LAIF & DIRECT tomorrow

Association of Advertising Agencies of Nigeria (AAAN) has announced that it will...