Advertising

Media advertising review of top companies gross N50 billion in 2021

Feelers emanating from the Nigerian Marketing and advertising eco-system have revealed...

Professionals anticipate increased digital ad budget, internet penetration in 2022

By Zion Rufus Nigeria’s advertising industry is geared up for the groundbreaking...

Amber’s growth trajectory in Nigeria’s energy drinks market

In marketing and brand building, developing a growth strategy is important. However,...

Advertising experts expect action points from APCON soon

By Felicia Nwosu Commending the Advertising Practitioners Council of Nigeria (APCON) for...

Digital solutions companies should leverage technology penetration in Nigeria- Richard Iweanoge

By Oghale Mafuru Chief Executive Officer of Papyrus Digital Solutions Company,...

JAMB’s Is’haq Oloyede is NextMoney Person of the Year

The Editorial Board of NextMoney, Nigeria’s authoritative financial magazine, has...

Akin Ogunbiyi named Grand Patron of Guild of Photojournalists Nigeria

By Oghale Mafuru The Group Chairman of  Mutual Benefits Assurance PLC, Dr. Akin...

Bunmi Adeniba joins Coca-Cola as new Marketing Director

Bunmi Adeniba, an experienced marketing professional and commercial operator with...

Draw the line between practice and business of advertising— Dr. Fadolapo

By Zion Rufus Registrar, Advertising Practitioners Council of Nigeria (APCON),...

China: Gucci joins Mercedez, Three Squirrels as brands under fire for Advertising stereotypes

Gucci, the Italian luxury fashion brand has come under intense fire by the Chinese...