Tag: Advertising

McCann Worldgroup launches sustainability department, appoints Kaminski to run it

McCann Worldgroup has launched a sustainability department and elevated one of its...

AAAN establishes taskforce to address pitch fee challenges in the industry

By Zion Rufus   The Association of Advertising Agencies of Nigeria (AAAN)...

Audience Measurement Council, FG appoints FMEI as consultant

The Federal Government of Nigeria has appointed First Media and Entertainment Integrated...

AAAN 48th AGM to induct 14 new members, give award

  By Zion Rufus The Association of Advertising Agencies of Nigeria (AAAN)...

Shobanjo bags University of Lagos honorary doctorate degree

By Abimbola Mohammed Foremost industry icon and the Doyen of Advertising in Nigeria,...

IMC agencies should re-think their business models and relationships to survive present realities – Nnenna Onyewuchi

By Kasim Bakare Creative amazon and Director of Strategy at Yellow Brick Road(YBR),...

Microsoft debuts multimedia ads for marketers’ search

In a bid to give search marketers more visuals to help them draw the attention of...

Publicis pushes for more diverse, inclusive ad ecosystem with Once & For All Coalition

  Media-buying arm of Publicis Groupe, Publicis Media has announced the launch...

MARKETING EDGE on TV hosts Richard Iweanoge this Wednesday on TVC DStv Channel 418 @12:30PM

MARKETING EDGE ON TV, a leading marketing and advertising TV programme, will this...

Why marketers need to redefine marketing post-covid

By Zion Rufus Looking at the current 'new normal' situation across the world,...

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