Advertising

BBDO grabs Jack Daniel’s business

By Abimbola Mohammed Following a multi-agency pitch, Jack Daniel’s Tennessee...

Berger Paints taps new COO

Berger Paints Nigeria Plc has appointed Celestine Aruoture as the new Chief Operating...

Wema Bank names Oseni new MD

Wema Bank Plc has appointed Moruf Oseni as its Managing Director/Chief Executive...

Omolara Kehinde, Green Africa Airways Brand Manager celebrates birthday in style

By Zion Rufus Accolades are pouring in for an Amazon whose life and lifestyle...

Adverts247 launches as Nigeria’s first rideshare advertising network

By Zion Rufus Interactive digital advertising platform, Adverts247 has formally...

Professionals predict 2023 consumer trends

By ibidunni Banjoko Professionals in the Nigerian marketing communication space...

Pele, the global brand magnet lives on

By Ralph Tathagata In marketing, a brand is about relevance, respect, history, achievement,...

PR experts express high expectations for next year

By Oghale Mafuru As the year gradually winds down, experts in the Public Relations...

Beverage brands you can explore cooking with this holiday

By Zion Rufus  The festive season is here again and you have probably run out of...

Marketers’ belief in their godlike abilities to create demand persist-experts

By Zion Rufus Instead of connecting their products to what people already demand,...