Tag: Advertising

OMD India retains NIVEA media business

By Abimbola Mohammed In a just concluded multi-agency pitch, OMD, part of the Omnicom...

Explore political season to build equity, experts tell brands

By Oghale Mafuru As the Nigerian polity gets heated with momentous activities...

ADMARP to host webinar on marketing predictions for 2023

By Zion Rufus Together with an impressive lineup of highly inspiring thought leaders...

AAAN President advises on navigating 2023 economic headwinds

By Zion Rufus In the wake of a looming recession and evident post pandemic pressures,...

Insight Publicis appoints Layade as new Account Management Director

Insight Publicis, leading advertising powerhouse and member of West Africa’s largest...

No marketing channel is dead, leverage what works for you- Holopainen

By Zion Rufus From ‘content is king’ to ‘context is actually what is king’,...

Adedeji emerges first-ever Nigerian director at LB Canada in 176 years

By Abimbola Mohammed The Amazon and marketing guru, Tolulope Adedeji has added...

Professionals laud Cannes Lions 2023 Jury for diversity & Inclusion

By Oghale Mafuru  Ahead of the 70th edition of the Cannes Lions International...

MARKETING EDGE on TV hosts EAT ‘N’ Go’s McMichael tomorrow

By Oghale Mafuru Foremost advertising and marketing television program, MARKETING...

McCormick names dentsu X as global media agency

By Abimbola Mohammed densu X has been appointed by McCormick & Company as...