Tag: Advertising

Heineken set to use South Africa as launchpad for African expansion

By Joseph Ekeng Following the recent successful acquisition of Distell, South Africa’s...

CBN to sanction banks backing unlicensed foreign firms

By Abimbola Mohammed The Central Bank of Nigeria (CBN), in its guideline for regulation...

Nigeria gets over 150 new phone models to meet rising demand

By Joseph Ekeng With a huge population, Nigeria remains one of the most attractive...

Coca-Cola celebrates 137 years of refreshing the world

By Felicia Nwosu Global beverage company, Coca-Cola, is celebrating 137 years...

Colgate Palmolive, Mondelez boost ad spend amidst inflation

By Felicia Nwosu Despite the continuous high cost of production and higher cost...

UAC Foods appoints Oloyede as MD/CEO

By Felicia Nwosu Legacy Company, UAC Foods Limited has appointed Oluyemi Oloyede...

WFA Charter 3.0 calls for transparent media ecosystem

By Felicia Nwosu Following the immense progress made in achieving brand safety and...

WhatsApp rolls out single-vote polls and message captioning

By Abimbola Mohammed In the bid to increase its engagement and comprehension,...

Reactions trail FG’s new tax policy on beer

By Felicia Nwosu Reactions have continued to trail the newly introduced tax laws...

AB InBev set to triple media spend to tackle Bud Light sales decline

By Joseph Ekeng Brewery giant AB InBev has said that it will triple its media spend...