Tag: Advertising

Nigeria’s airline industry struggles as trapped funds affect travel

Trapped funds in Nigeria leave foreign airlines struggling, leading to soaring...

Marketing Edge on TV hosts Dr. Fadolapo today

By Olatoyosi Oladapo Foremost advertising, marketing and brand-centric television...

Zenith Bank leads other Nigerian banks by Tier 1 Capital in 2023 global rankings

For the fourteenth year in a row, Zenith Bank Plc has retained its ranking as the...

Experts canvass legal framework for AI

By Felicia Nwosu Artificial Intelligence, popularly known as AI by all, has gradually...

Publicis Groupe joins C2PA to protect content

By Abimbola Mohammed In a bid to protect invaluable Intellectual Property (IP),...

OOH advertising poised to overtake print spend – experts

By Joseph Ekeng In a rapidly evolving advertising landscape, experts are predicting...

Apple unveils mix-reality headset

By Abimbola Mohammed    Excitement has built up as Apple unveils its most ambitious...

Few big advertisers responsible for skewed agency-client relationship –Nwosu

By Felicia Nwosu Against the back-drop of strengthening agency-client relationship...

Kraft Heinz reports strong Q1 results with 4.6% sales rise

By Felicia Nwosu Kraft Heinz, the processed foods giant, has reported an exceptional...

Martell-Davido partnership extended with ‘Davido XO’ launch

By Kingsley Odii Martell, a popular French cognac brand, has celebrated its renewed...