Tag: Advertising

Global advertising to grow 5.9% in 2023 – GroupM

By Joseph Ekeng Global advertising is set to experience a 5.9% growth in 2023,...

How Guinness “Black Shines Brightest” campaign inspired sales rise across Africa

By Joseph Ekeng Guinness, the renowned global brewer, has experienced tremendous...

GWR confirms Baci as new cook-a-thon record holder

By Abimbola Mohammed The Guinness World Record has officially declared Hilda Effiong...

Google introduces AI Chatbot to revamp search experience

By Joseph Ekeng In a bid to stay ahead of the rapidly evolving artificial intelligence...

None regulation of AI can infringe on IP right – Okonkwo

By Abimbola Mohammed  Ifeanyi Okonkwo, Manager, Nigeria & Africa IP Portfolio,...

Apple announces iOS17 software update

By Kingsley Odii As part of her keynote address at the recently held Worldwide...

NLC and its uni-modal engagement strategy

By Abimbola Mohammed President Bola Ahmed Tinubu’s affirmation of the removal...

Global alcohol market to slow down amid challenging landscape

By Joseph Ekeng In the face of a challenging political and economic landscape,...

BUA gets $500m IFC investment fund

By Felicia Nwosu BUA Cement, one of the Nigeria’s foremost Cement companies,...

Coca-Cola creates new flavour for gamers

By Kingsley Odii Coca-Cola, the world's largest soft drink manufacturer, has teamed...