Tag: Advertising

DEI: Global Ad industry still struggles despite interventions

By Oghale Mafuru Latest report from the World Federation of Advertisers, WFA has...

Elba launches advertising agency 

By Abimbola Mohammed Idris Elba, famous UK Actor, has joined advertising executives...

Coca-Cola sees 8% increase in brand Value

By Joseph Ekeng Coca-Cola has experienced an 8% increase in brand valuation...

MultiChoice gives streaming giants run for their money

By Joseph Ekeng MultiChoice, the largest subscription television company...

Marketers harp on data optimization and security

By Oghale Mafuru Amid growing demand for data privacy, marketing professionals have...

Throwback Thursday: Top Condom brands in Nigeria (II)

By Abimbola Mohammed Do you remember the coded slang used to call condom back...

H+K Strategies clinches Genesis global PR account

By Ibidunni Banjoko Hill+Knowlton Strategies has clinched Hyundai premium brand...

MultiChoice’s profits plummet over 200% as streaming giants’ pressure mounts

By Joseph Ekeng MultiChoice Group, Africa's largest subscription entertainment...

Court freezes 45 bank accounts of Flutterwave

In view of the  already alleged embattled money laundering and other financial frauds...

Ehiguese weighs trends in PR business

By Ibidunni Banjoko Artificial Intelligence (AI) is having a significant impact...