Advertising

Meta kicks off Ad Feature in Threads to over 30 countries

Meta’s micro-blogging platform, Threads, will now allow eligible advertisers to...

Moniepoint Launches Remittance App in UK

By Oluwatosin Ajayi In a bold shift to revolutionise the fintech industry, MONIEPOINT...

 Is pitch fees a strategic imperative for advertising professionals or an unnecessary burden for clients

The conversation around structured pitch fees in Nigeria’s advertising industry...

Dabira Outdoor Media: Redefining OOH ads with precision, performance, presence

By Seun Johnson In the world of advertising where attention has become currency...

Google unveils AI Max for search campaigns, promises enhanced performance

Google has announced a significant upgrade to its search advertising platform with...

M&C Saatchi posts profitability gain despite advertising revenue drop

By Felicia Nwosu M&C Saatchi reported a 3.7% rise in like-for-like net revenue...

Celebrating  birthday of an advertising titan, Udeme Ufot

By Felicia Nwosu Today, the Nigerian advertising and marketing communications...

WOHAN: Pioneering Progress in women OOH advertising

By Felicia Nwosu Women in Out-of-Home Advertising Network (WOHAN) has reaffirmed...

Rise of digital media is transforming advertising – Gomes

By Khairat Asokomhe Following the turns in the advertising world, digital media...

From rivals to allies: Nigerian media, content creators are redefining storytelling

By Seun Johnson For years, Nigerian media and content creators have been perceived...