Red Media Africa wins Facebook PR account
Leading Public Relations and Communication agency, Red Media Africa has been appointed as agency of record for Facebook in Nigeria.
With its headquarters at Menlo Park, California, Facebook continues to drive its mission to give people the power to share and make the world more open and connected, connecting over 1.04 billion daily active users worldwide and 7.2 million daily visitors from Nigeria.
Red Media Africa will lead on Facebook’s communication, relationships and activations across the country with its teams from policy to developer relations and will also provide secondary support in markets across West Africa.
Founded in 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what is going on in the world, and to share and express what matters to them.
Red Media Africa is the PR and Empowerment Marketing division under the parent brand, RED.
It focuses on using inspiration, empowerment and action to help brands and organisations connect with their audiences, enhance their bottom-lines and lead in their industries.
It has six major practice areas: Corporate Practice, Technology Practice, SME practice, Governance Practice, Faith Practice and the International Practice – with work for brands across Nigeria, Ghana, Kenya and South Africa.
RED owns the continent’s largest portfolio of youth media brands. Its Content Division holds brands across TV, radio, online and events including Y! Magazine,YNaija.com, Rubbin’ Minds, #YTech100 and the RED Summit. It also anchors a development firm, The Future Project, which projects include Africa’s leading youth platform, The Future Awards Africa, HowCanIGetInvolved.com and Aiki.ng, which is run in conjunction with Microsoft.
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