Spotlight

LATEST NEWS

Glenmorangie Celebrates Craft and Culture in Lagos with Immersive Events

By Lola Wemimo Glenmorangie deepened its engagement with Nigeria’s vibrant whisky...

Henrique Braun named Coca-Cola’s next CEO

 Coca-Cola has selected Henrique Braun, its current Chief Operating Officer, to...

IMC

MARKETING EDGE ONTV host Kingsley James this Wednesday

This Wednesday, MARKETING EDGE ONTV spotlights Kingsley Oghenero Olusola James, Managing...

9mobile commences strategic brand transition to T2, signalling bold new era of market reinvention and digital leadership

In a bold and future-forward move, 9mobile today announced the formal commencement...

Features

Customer Service Week 2025: Brands tested in the court of public opinion

In Nigeria, customer service often exists in the shadows. It is talked about...

Sponsorship’s effectiveness revolution

In Nigeria today, sponsorship is big business. From banks attaching their names...

The Marketer’s Playbook for enduring growth

In business, much like in life, success is often seen as the ultimate goal....