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PRCAN mourns John Ajayi, Founder of MARKETING EDGE

The Public Relations Consultants Association of Nigeria (PRCAN) has expressed deep...

Who gets to teach the machines? Why the media industry is pushing back on generative AI

For decades, the media industry focused on distribution. Then monetisation took centre...

IMC

Experts at LaPRSC urge action-driven policies, clear communication, inclusive investments to transform education

Stakeholders at the 12th Lagos Public Relations Stakeholders’ Conference (LaPRSC),...

Nigeria’s youth hold key to national development, calls for better policy communication- Sanwo-Olu

Lagos State Governor, Mr. Babajide Olusola Sanwo-Olu, emphasized that Nigeria's economic...

Features

‎Building credible brand image through EDGE AWARDS

‎The 2025 edition of the iconic EDGE AWARDS has once again beckoned integrated...

Culture is the new brief: why modern brands must shape, not follow

Advertising alone no longer drives today’s market. Audiences are not just...

Waves of Innovation: How First Bank turned Lagos into Africa’s Electric Playground

The Lagos Lagoon glistened in shades of blue and gold as electric powerboats...