Spotlight

LATEST NEWS

OpenAI shuts down Sora, exits AI Video generation amid strategic pivot, costing

OpenAI has confirmed the shutdown of its Sora AI video generation app via an X post,...

Programmatic DOOH is the present: why Nigerian marketers must act now (2026)

There is a particular kind of complacency that afflicts markets that believe distance...

IMC

NLNG change your story’ 2026 concludes with call for journalists to ignite a new era of digital storytelling

After three days of deep learning, bold conversations, and powerful reflections on...

Stagwell deepens AI push as profit growth buybacks reinforce investor confidence

Artificial intelligence is beginning to reshape how marketing services companies...


Features

When the moon came out, the brands came alive

Every year, Eid al-Fitr arrives with the same quiet challenge for the brands...

The brands that turned the crescent moon into a creative canvas

Eid al-Fitr marks the end of Ramadan’s 30 days of fasting, prayer, and spiritual...

The 30-Day test: What Ramadan 2026 taught Nigerian brands about sustained engagement

Ramadan ends today, 20th March, 2026, concluding 30 days of the most demanding...