LATEST NEWS

StackAdapt, Lyft Media unlock the future of targeted In-App Advertising

By Mofeoluwa Awe StackAdapt has teamed up with Lyft Media to roll out programmatic,...

TV giants back new open identity solution for cross-platform advertising

By Mofeoluwa Awe In a bold move to streamline audience targeting across fragmented...

IMC

John Ajayi attains another milestone

It is another great and special landmark for the Publisher of MARKETING EDGE MAGAZINE,...

John Ajayi attains another milestone

It is another great and special landmark for the Publisher of MARKETING EDGE MAGAZINE,...


Features

Valentine’s Day: How brands turn romance into marketing gold

By Mofeoluwa Awe Love is a powerful emotion, and on Valentine’s Day, it...

Key factors brands consider when selecting influencers

By Seun Johnson While influencer advertising has become a powerful and dependable...

NYF Announces the Inaugural NYF Lady Liberty Leadership Program

New York, NY – February 11, 2025 – New York Festivals Advertising Awards, NYF...