LATEST NEWS

Instagram Unveils ‘Edits’: A New Video Editing App to Rival CapCut

Instagram finally launched its video editing app, ‘Edits,’ on Tuesday (April...

Jack Daniel’s  appoints TSA as its first dedicated influencer agency

By Abimbola Mohammed Jack Daniels, American whiskey firm has selected  TSA as...

IMC

Why we can’t have specialist PR agencies – Ehiguese

The engagement of public relations consultancy agencies in a wide range of PR services...

ADVAN advances shift in practice

As part of efforts to broaden the knowledge scope of its members and enlighten them...

ADVAN advances shift in practice

ADVAN advances shift in practice

ADVAN advances shift in practice

ADVAN advances shift in practice

ADVAN advances shift in practice

John Ajayi attains another milestone

John Ajayi attains another milestone

John Ajayi attains another milestone

John Ajayi attains another milestone


Features

How Nigerian creative agencies are pushing beyond modern frontiers

By Seun Johnson With the help of technologies, storytelling and cultural...

Leveraging USP as strategic tool to meet consumer needs amid economic challenges

By Felicia Nwosu In a challenging economic environment marked by shrinking...

Beyond creativity: the business of building brands that last

By Damilola Dania When people think of marketing success, they often picture...