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LATEST NEWS

Wema Bank posts N41.1 billion pre-tax profit in Q1 2025, driven by strong interest income

Wema Bank Plc has reported a spectacular N41.1 billion pre-tax profit for the first...

Colgate seeks to enhance its product offerings via significant value

Colgate seeks to enhance its product offerings via significant value, amidst competition...

IMC

MediaCom named Global Agency of the Year at M&M Global Awards 2015

MediaCom have been named Global Agency of the Year at the 2015 M&M Global Awards,...

Noah's Ark Wins Marketing Edge Outstanding Agency of the Year

Noah's Ark has bagged the Marketing Edge Outstanding agency of the year. The report...


Features

The best mother’s day campaigns that captivated audiences

By Mofeoluwa Awe Mother’s Day is a prime opportunity for brands to connect...

Why emotional marketing drives mother’s day campaign success

By Mofeoluwa Awe Mother’s Day is one of the most emotionally charged holidays...

Why brands prioritize community and giving back during ramadan

By Mofeoluwa Awe Ramadan is more than just a religious observance; it is...