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LATEST NEWS

Guinness Nigeria’s quiet revival under Tolaram

In an operating environment defined by inflationary pressure, currency instability,...

Global hyper personalization market accelerates toward 67.9 billion dollar milestone by 2031

Across global markets, personalization has moved from a value add to a core growth...

IMC

Justrite set for national expansion as IFC considers $15 million loan

Nigerian supermarket chain Justrite is gearing up for nationwide expansion as the...

How MARKETING EDGE became the toast of Abuja @ NAC 2025

Indeed, even across the globe, it is not every day that a publication rises beyond...

Features

Bridging the preparedness gap: are CMOs ready for the AI era?

Artificial Intelligence has moved from theoretical promise to transformative...

The new content discipline: building trustworthy content in the age of AI

As generative tools become more widespread and production costs continue to...

Will Nigeria follow Australia’s lead on social media age limits?

Snap, the company behind Snapchat, has long been a favorite among younger audiences,...