Mighty Media Plus Network Limited, the media company behind QEDNG online publication, has named advertising executive Udeme Ufot as the chair of its maiden QEDNG Creative Powerhouse...
For years, internet purchasing has been a one-way communication. We typed, and it responded. However as easy as e-commerce has grown, it has historically lacked the complexity, spontaneity,...
In today's world, where success measures and AI drive everything, marketing isn't just for those who rely on gut feelings and a sense of aesthetics. It's a war driven by data. The brands...
In a world full of digital choices and noise, customers dislike complicated experiences. People no longer want or have the patience to deal with bad checkouts, useless material, or...
Chris Wade, Director of Communications and Corporate Affairs at WPP, has officially stepped down from his role.
The announcement was made by WPP’s outgoing CEO, Mark Read, in an...
Cannes Lions campaigns that crossed the line have sparked intense debate within the industry.
This has revealed how the pursuit of prestige can sometimes overshadow ethics.
While...
Chris Wade, Director of Communications and Corporate Affairs at WPP, has officially stepped down from his role.
The announcement was made by WPP’s outgoing CEO, Mark Read, in an...
Cannes Lions campaigns that crossed the line have sparked intense debate within the industry.
This has revealed how the pursuit of prestige can sometimes overshadow ethics.
While...
A new report from the National Advertising Division of BBB National Programs, a non-profit self-regulation body in the US, states that consumers are growing more wary of creator-driven...
In a landmark move set to redefine Nigeria’s telecom landscape, MTN Nigeria Communications Plc and Emerging Markets Telecommunications Services Limited (9mobile) have officially announced...
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