McCann elevates Sikorski as new global CEO at production unit craft
By Abimbola Mohammed
McCann Worldgroup has promoted Simon Sikorski to Global CEO of the agency’s production operation Craft.
Prior to his new role as production operation craft, Sikorski was the COO, a role he held for almost a year. He is a 15-year veteran of McCann Worldgroup’s leadership team.
He has previously served as CEO for McCann Worldgroup Canada, before then he served as Chief Client Officer at Craft for seven years, and as a Global Business Leader at McCann, having started as a Managing Partner of McCann EMEA, based in London.
With over 25 years experience in marketing communications, he worked for agencies big and small, headed up a client-side marketing team and have worked with some of the world’s biggest brands including Intel, ExxonMobil, Coca Cola and Microsoft.
The time Sikorski spent working with these companies, as well as some of the brightest international advertising talent in both North America and Europe, gave him a truly global outlook on how to approach the ever-evolving landscape of marketing.
He holds bachelor degree in commerce marketing at McMaster University, he belongs to The Global Leaders (TGL) group, Ad Age Discussion group, Canadian Association of New York, Marketing Executives Group, Procurement of Marketing and was the best in class, Supply Chain Canada official group, Institute of Business Value, Global Advertising Production Network (GAP) to mention a few groups Sikorski belongs to.
Sikorski believes in solving brand problems, addressing the challenges they have head-on and developing impactful solutions that help them rise to the top.
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