MARKETING EDGE on TV hosts EAT ‘N’ Go’s McMichael tomorrow
By Oghale Mafuru
Foremost advertising and marketing television program, MARKETING EDGE on TV, will be hosting the Chief Executive Officer of Eat N’ Go Limited, leading Quick Service Restaurant, Patrick McMichael tomorrow on TVC news DStv channel 418 at 12:30 pm.
The television program, which has three segments, features industry gist, events, and insights into the business of brand management, advertising, and marketing.
This week, the leading QRS boss will be speaking about how the QRS segment has been able to navigate the myriads of challenges and how the company has continued to sustain market leadership and brand equity.
Eat N’ Go Limited is Nigeria’s most notable franchisee for world-class food brands such as Domino’s Pizza, Cold Stone Creamery, and Pinkberry Gourmet Frozen Yoghurt.
Eat’N’Go launched in 2012 in Nigeria with the vision “to become the premier food operator in Africa”.
Today, it continues to deliver on this promise by successfully rolling out the globally recognized brands Cold Stone Creamery and Domino’s Pizza across Africa.
The company continues to expand its presence in key markets by fusing company goals with new strategic development goals.
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