News

FirstBank breaks centenary record in sports sponsorship, undertakes to go another century

Sponsorship is an element of the integrated marketing communication mix which is...

UK advertising spend hits £6.0bn for Q2 2019

UK adspend rose 5.8% year-on-year to reach £6.0bn in Q2 2019, marking UK advertising's...

Cannes Lions unveils 2020 Festival, reveals content agenda on industry-driven themes

Cannes Lions launches the 2020 Festival by announcing the Content Agenda themes,...

Johnnie Walker master blender bags OBE medal as the brand keeps walking

“The whole world steps aside for the man who knows where he’s going. Johnnie...

Ripples over Nigeria’s beer market leadership

In market economies, beer is included in the basket of goods the government uses...

Experts groan under the weight of Nigeria’s economy, set agenda for FG

Industry practitioners have cried out against the unfavourable operating environment...

Reckitt Benckiser cuts profits again, seeks to split into two business units

Eager to improve operational performance and build a resilient business model after...

Gulder Ultimate Search promises delightful comeback

Nigerian Breweries’top reality television series, Gulder Ultimate Search (GUS),...

MTN set to engage stakeholders in conversation over USSD disagreement

Following the trading of blames by banks and telcos recently over USSD access charges,...

Airtel Africa enters into global partnership with Finablr to ease payments

To enable its customers send money from over 100 countries into Airtel Money mobile...