Category: News

Hertz opens in-house agency to drive European creative

Hertz has become the latest major brand to take marketing in-house, The Drum can...

NIPR boss decries dearth of data metrics on PR spend

The Chairman, Lagos State Chapter of the Nigerian Institute of Public Relations...

Nigerians spend N730billion on sports betting annually 

Nigerians spend over 730 billion Naira annually on sports betting and at least two...

5 simple principles to consider for your campaign

My team and I are lucky to work with some very creative clients who we learn from...

Nigerian Breweries unveils Goldberg’s new look to reinforce brand identity 

Goldberg, a premium choice beer made by Nigerian Breweries Plc, is making a phenomenal...

MTN Group is leading markets and territories

MTN Group has announced an encouraging set of results for the six months ended 30...

Forex restriction on milk: Experts downgrade Nestle Nigeria

Analysts at WSTC Financial Service limited, formerly Wall Street Trust Company has...

Vodafone appoints new creative agency

Vodafone Group has picked Anomaly as its strategic and creative agency partner for...

DStv appoints Playmakers as its lead sponsorship and activations agency

DStv has appointed Playmakers as its lead sponsorship and activations agency after...

NIPR partners Global Alliance, CIPR on industry standards

The Lagos State Chapter of the Nigeria Institute of Public Relations (NIPR) has disclosed...