Category: News

Experts urge CMOs to adapt as global brands shift focus to data-driven marketing

By Felicia Nwosu As global brands increasingly eliminate the Chief Marketing Officer...

London International Awards announces the 2024 non-traditional and TV & cinema and online film juries

...Nadja Lossgott, Chief Creative Officer, AMV BBDO, London Named Non-Traditional...

Creative Director, Jesu Oyingbo exits X3M Ideas

By Seun Johnson Anthony Eigbe, fondly known as Jesu Oyingbo has announced his...

World PR Day 2024: Lagos NIPR urges PR professionals to embrace change

By Ibidunni Banjoko As we commemorate another World PR Day on July 16, 2024, the...

Expert highlights role of PR in shaping brand image, driving business success

By Seun Johnson Chineze Amanfo, a public relations expert has emphasized the crucial...

Pernod Ricard entrusts $120 Million EMEA media account to Carat

By Felicia Nwosu Pernod Ricard, a major player in the spirits and wines industry,...

BUA Group appoints Oyeleke as Media and PR Manager

By Seun Johnson In an exciting career move, Sodiq Oyeleke has joined BUA Group...

Latest OMD Consumer Intelligence Study on 2024 Paris Olympics unveils Africa-centric insights for brands and stakeholders

The 2024 Olympics is here, and the world's gaze is fixed on the host city, Paris,...

UBA to launch 75th anniversary promo, customers to win N200m

By Oluwaseyi Lawal In celebration of its 75th anniversary and to honor its tradition...

London International Awards announces the 2024 Non-Traditional and TV & Cinema and Online Film Juries

— Nadja Lossgott, Chief Creative Officer, AMV BBDO, London Named Non-Traditional...