News

Advertisers explore comprehensive data strategies amidst privacy timeline shift

By Zion Rufus Coming against the backdrop of Google’s announcement to yet again...

President Buhari backs name change, signs ARCON bill into law

By Oghale Mafuru  President Muhammadu Buhari has signed into law a bill seeking...

Exxon posts record-breaking $18b Q2 profit

Exxon Mobil Corp has declared its biggest quarterly profit today y reporting a second-quarter...

Lagos NIPR announces 9th stakeholders’ conference

Ibidunni Banjoko The premier branch of the Nigerian Institute of Public Relations...

Lagos holds Ehingbeti to upscale for sustainable economic growth

By Felicia Nwosu Plans are underway by the Lagos state government to hold yet...

Nigerian Marketing Awards debuts

To recognise and reward activities that go above and beyond, pushing the boundaries...

Experts weigh in on emotional engagement in B2B storytelling

By Zion Rufus The ability of a brand to incorporate emotional appeal into its...

Nigeria’s economy is tough but resilient – Ogedi-Alakwe

By Felicia Nwosu Despite the prevailing economic challenges like inflation, high...

PMG, Initiative grab Nike’s $1bn global media account

As part of its standard operating procedures to ensure it continues to have the best-in-class...

Fintech is speedily reshaping Nigeria’s financial sector – Mojisola

Before now, the traditional banking space was all we knew in the financial industry....