Category: News

ARCON commits to industry reforms despite reactions

By Oghale Mafuru Against the backdrop of the series of reactions following the...

Jumia kicks off Brand Festival to promote authentic brands

Jumia, the leading pan-African e-commerce platform, has commenced its annual ‘brand...

Technological disruption dominates conversation at MARKETING EDGE Summit

By Oghale Mafuru As the world continues to evolve rapidly, occasioned by new tech...

No industry where digital cannot be transformational tool – Adedeji

By Zion Rufus Aided by advancement in technology which has a  profound effect...

Global programmatic advertising market to reach $18.42 billion

By Zion Rufus The global programmatic advertising market which hit $7.38 billion...

MARKETING EDGE 2022 Summit & Awards holds tomorrow

The much-awaited 2022 edition of the annual National Marketing Stakeholders’ Summit...

WFA, The Drum hunt for next Global Marketer of the Year

To celebrate success, honour and achievements among marketers, the internationally...

Lipton celebrates TeawithTay podcast, confirms partnership for Season 2

Lipton, a global brand and leader of the Nigerian tea market, has confirmed its...

Meet MARKETING EDGE annual awards 2022 sponsor – Rite Foods

Rite Foods Limited, a truly world-class and proudly Nigerian foods and beverages...

ARCON ban on foreign models, VOA will elicit retaliation – Emekekwue

By Felicia Nwosu Against the backdrop of the new Advertising Regulatory Council...