Category: News

OAAN confers advertising legend award on Dr. Biodun Shobanjo as he turns 80

By Abimbola Mohammed It was a day of glitz, glamour and splendour as bigwigs in...

“Small budgets, big impact,” Kelechi Amogu speaks on how SMEs can compete and thrive in the digital age

For small and medium-sized enterprises (SMEs), the buzzword of the modern age—digital...

Airtel, Google partner to feature YouTube on Nigerian TV sets

By Ralph Tathagata To simplify the streaming of movies, football matches, cartoons,...

Instagram Introduces “Trial Reels” for creators to experiment with new audiences

 By Felicia Nwosu Instagram is unveiling an innovative feature called "Trial...

WOO expands sustainability access with fresh digital gateway

By Felicia Nwosu The World Out of Home Organization (WOO) is amplifying its commitment...

Bold leadership at Dentsu Kenya as two CEOs – Rao, Kipury appointed to lead agency into future

By Felicia Nwosu Dentsu Kenya has taken a monumental step into a transformative...

Top campaigns that defined 2024 spotlight by MARKETING EDGE

By Felicia Nwosu As the year 2024 draws to a close, MARKETING EDGE, Nigeria’s...

Pitcher Festival to showcase African creativity in Cannes 2025

By Amos Oladele Pitcher Festival of Creativity has announced that it would be...

Why transparency in advertising spend remains elusive in Nigeria

By Felicia Nwosu The recently released World's Largest Advertisers 2024 report...

Lagos, Guinness partner to boost shopping festival

By Seun Johnson The Lagos Shopping Festival, a 72-hour non-stop shopping and entertainment...